TrueList 2.0 from Data Discovery, Inc.
Eliminates Mailing List Duplicates

About TrueList
--------------

TrueList 2.0 from Data Discover, Inc.  is a computer program that
saves time and money by identifying and removing probable duplicate
addresses from mailing lists.  As mailing and production costs 
continue to rise, companies need to be more aware of the money 
wasted on duplicate mailings.  With TrueList, this waste can be
eliminated.

     TrueList uses an approach so unique it finds many duplicates
other programs miss.  For example, TrueList can find the
following duplication.

     John Q. Public           XYZ Corp.
     XYZ Corporation          100 N. Main, Suite 10
     100 North Main Street    Anywhere, USA  12345
     Anytown, USA  12345      C/O Jonathan Public

     TrueList runs in the Microsoft Windows environment and is
very easy to use.  TrueList works with either ASCII text or DBF
(dBase) format mailing lists.

     At the low price of $149, TrueList pays for itself in a
short time, and can even be used in conjunction with other
mailing software to wring out additional duplicates that would  
otherwise be left in.


About the Demonstration Release
-------------------------------

This is a "crippled" release of TrueList 2.0.  The following 
are the limitations introduced into the Demonstration version:

  * Filtered Output file is disabled
  * Duplicates Output file is disabled
  * DBF Deletion is disabled (cannot set the delete flag on input 
			      file records)
  * Limit of ten pairs of duplicate addresses per run

This demonstration may be freely distributed under the condition that
it remains in its original, unmodified form.

Data Discovery, Incorporated encourages you to try TrueList on your own
data.  Since every set of mailing list data has its own characteristics,
TrueList can be fine-tuned for optimal performance on each data set.  If
very few duplicate records are discovered, try lowering the threshold
under the Options menu.  If too many 'False Positives' (not true dups)
are found, increase the threshold.  

This demonstration will give you an idea of just how many duplicates you
have in your mailing list.  These dups are costing you money, and they
can be eliminated with TrueList 2.0.  

For additional information, contact:
   John Atkinson, Data Discovery
   1-800-808-3838.


